Expanse Photography on Facebook
After a long deliberation, I’ve finally taken the plunge and started an Expanse Photography Facebook page. Gratuitous plug HERE. The reason for holding off so long is that I was a bit hesitant about the time I would need to spend in updating the page, and driving traffic to it, but now that the page [...]
And another thing….More on the death of the photographic print
A couple of weeks ago I wrote some thoughts about the impending death of the photographic print. This was meant as nothing more than a nostalgic rant at the time, but it does throw up some serious practical issues. If, as a photographer, you sell a print to a client. You either print the image yourself [...]
Building a better online portfolio- A Photoshelter webinar with Stella Kramer
Photoshelter recently published a discussion with Stella Kramer about how photo editors view photographer portfolios, what they look for and things to avoid. Stella is a Pulitzer Prize winner who has worked with many well known publications including the New York Times, Sports Illustrated and People Magazine, so it’s fair to say she knows what she’s talking about. [...]
Fear and Growth
Many photographers are uncomfortable with promoting themselves, feeling self conscious or thinking that self promotion is the same as bragging. But here’s the thing. Self promotion is not about you. It’s about your clients and your marketplace. You have a product. They need it. You’re actually doing them a favour by providing that product. Keeping [...]
Tweetface (to tweet or not to tweet)
Many people are singing the benefits of social media sites at the moment, with professionals from a wide range of industries joining sites such as Facebook, Twitter, You Tube and WordPress to improve their business networks. There are also the naysayers who fail to see the benefits. It’s not for everyone. Like most business tools, whether [...]
A Note on Keywording
One of the most time consuming and laborious tasks of preparing your images for the marketplace once you’re done with the fun part of taking the photos is to attach keywords so that your images can be found by people who may wish to license them. Occasionally I get asked how I go about it, [...]